Panel discussion: What to Expect from Experiential Marketing, the Next Level of Brand Experiences

Panel discussion: What to Expect from Experiential Marketing, the Next Level of Brand Experiences

03-Dec-2020, 16:05 - 16:50

Main Stage
Language:
English

Topics will include:

  • Our Forecast for 2021: What we’ve learnt this year and our thoughts on how to apply these lessons learnt in the coming year
  • Maintaining your focus on human-centric approach to designing brand experiences
  • Mixing both offline and online interactions to expand your reach and touchpoints

Contributors

  • Mike Lavigne

    Speaker

    Head of Experience Strategy and Design

    Nissan

    Mike Lavigne is the Head of Experience Strategy & Design for Nissan’s global Customer Experience team. He leads a London and Tokyo-based team of...

  • Daniel Cruz

    Speaker

    Head of Innovation, Eastern Europe

    Diageo